Your homepage is typically the page on your website that generates the most amount of traffic. Both your customer's and your prospect's eyeballs are on this page during...
As Director of Strategy and Operations at Dockwa, I spend my days focused on how we align our resources to best enhance the boater...
Inundated with managing the ebb and flow of transient boaters, marinas often find themselves accepting the end-of-year revenue total as...
Analytics can be overwhelming to think about setting up, not to mention reviewing on a regular basis. But tracking a few essential metrics...
If you're a marina or yacht club that accepts transient reservations, you probably have a process or cadence of communications that you...
You’ve seen the pre-promotional marketing in other industries: Brick & mortar shops tease Black Friday markdowns, concert venues promote...
Thanks to the ever-evolving world of technology, it seems that we are never very far away from a computer, not to mention our smartphones,...
At Dockwa, we work with and speak to many marinas – thousands since we started the company last year. A common theme that we've discovered...
I've spent the better part of the last 7 years talking to businesses of all kinds about how to improve their presence online. Since we...
A few years back, Google introduced the “5 Stages of Travel,” on their excellent Think with Google blog. The original post is unfortunately...
One of our fundamental goals at Dockwa is to help marinas maximize the productivity of their dockage assets. Put simply: we want you to...
