2 min read
Katharine Kirk: 6/26/18 10:42 AM
As a service provider in the restaurant industry, you wouldn't forgo 35% of your tips. So why, as a service provider in the marine industry, would you forgo 35% of your dockage requests?
4 min read
Katharine Kirk: 6/8/18 4:26 PM
As a marina reservation request and management software, Dockwa may seem in opposition to marinas that fill slips on a first-come, first-served basis. This opposition is, in part, true. Many of our...
2 min read
Katharine Kirk: 5/22/18 10:35 AM
Business Hours are between the hours of 9am and 5pm. Data taken from 2017 and 2018 Dockwa Reservations. Over a third of all marina reservations are requested outside your marina's office hours. This...
4 min read
Katharine Kirk: 5/18/18 3:09 PM
If you're familiar with marketing concepts and jargon, you probably know that when we talk about the Marina Marketing Funnel we're not talking about a baking tool that can whip up an ad campaign for...
4 min read
Katharine Kirk: 4/26/18 3:16 PM
Lyft, Amazon, Airbnb: All wildly successful enterprises, all serving seemingly different purposes in separate industries. These three tech giants do, however, deliver a common entity that has...
3 min read
Katharine Kirk: 1/17/18 7:47 AM
A great deal, or as I like to say a "bahgain"(Massachusetts native), speaks and works for itself. From $17.76 oil change prices at Goodyear Auto Service during Fourth of July Weekend, to 25%...
4 min read
Katharine Kirk: 11/28/17 1:47 PM
Here at Dockwa and Marinas.com, we hear from hundreds of boaters each day about what makes a positive and memorable marina experience. Whether you're newly-minted marina manager or have been in the...